The Greek National Tourism Organisation (GNTO), that was founded in 1929 and was re-established in 1950, is a Public Entity (PE) under the supervision of the Ministry of Tourism. Its main mission nowadays is to develop and promote the Greek tourism product through the implementation of promotional tourism campaigns both in Greece and abroad utilizing as well its extensive network of overseas offices. Moreover, with its vast experience and expertise and its large network of associates and stakeholders both in Greece and abroad, the GNTO has been and continues to be fundamental in the national effort of promoting "Greece", this truly unique and amazing destination, both cost-effectively and efficiently. It is member of the UNWTO and the ETC.